Social Recruiting & Mobile: Most Employers Still Not Getting It

When it comes to implementing an effective multichannel college recruiting strategy, employers are still well behind the expectations of tech-savvy college graduates. According to this study by Potential Park:

Today’s graduates are miles ahead of the employers in using career websites, social and professional networks as well as in their open mindset for smartphone usage. They expect employers to follow them and to pave their personal way to the right, fulfilling career – they go online for the perfect match.