Chiquita Relocation Redux

Charlotte, North Carolina’s Latin American Chamber of Commerce rolls out the red carpet for it’s new corporate citizen Chiquita Brands International. The company’s CEO, Fernando Aguirre, once again highlights the importance of Latino talent to Chiquita’s success. I still find this relocation fascinating since the company was headquartered in Cincinnati for more than two decades.  Does developing Latino professional talent and other diversity efforts impact the bottom line for a business and community?

Once again, just ask Charlotte and Cincinnati.