When Trends Become Reality

Anyone up for some chocolatito? #latism on Twitpic

I took this picture of a Chocolate Mexicano disc in a coffee shop in Hyde Park, a neighborhood near downtown Cincinnati.

We often spend too much time talking about cultural trends as if we’re awaiting for something that hasn’t arrived yet. Today it struck me. One day it happens. Demographic “trends” become demographic realities.

Understanding Latino culture is not easy. However, making the effort to understand it can have vast rewards for the organizations that are still searching to create a diverse and innovative workforce.